This is some very interesting research on cultural differences. Kudos to @AnneEgros for pointing me to this. If you want to dig deeper into this subject and get some comparative data, I encourage you to go directly to the source. In this case, that’s World Values Survey.
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The World Values Surveys were designed to provide a comprehensive measurement of all major areas of human concern, from religion to politics to economic and social life.
Two dimensions dominate the picture: (1) Traditional/ Secular-rational and (2) Survival/Self-expression values.
These two dimensions explain more than 70 percent of the cross-national variance in a factor analysis of ten indicators-and each of these dimensions is strongly correlated with scores of other important orientations.
The results of this type of surveys must be used with caution as people behaviors are changing pretty fast based on economic development, new technologies, globalization and communication tools such as internet or mobile phones.
Other theories of cross-cultural communication are drew from the fields of anthropology, sociology, communication and psychology and are based on value differences among cultures. Edward T. Hall,
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